Tag Archives: sales

Why Bother?

So as I start my blog, many close colleagues in the industry have asked the ever important and sometimes dreaded  “Why….?” question.   Since that is one of my favorite questions for all parts of life — I thought it would be worth answering as the starting point for our discussion.

So why start this blog?  As I reflected on this over the past few weeks I think it comes down to three key areas –

1) To help facilitate a discussion of good ideas and examples within the IT industry – and within the ecosystem of the broader business community that we are all part of.

2) To share ideas and observations from the intersection of sales, marketing, partnerships, and general management in hi-tech and other industries.

3) To listen and learn from all my colleagues and partners around the world in these areas and to discuss related topics in international business, travel, culture, work-life balance, social media, the role of business in society and other relevant topics for our networks.

In my current role at IBM Developer Relations, I have the privilege of working key software, technology, and venture capital partners all around the world.  Each interaction presents an opportunity for insights and learning – and for the conversation to continue.  I hope that you will join me in the discussion – here on this blog, via Twitter, and in person at every chance we get.